Deliver your goods to us, we take care of the rest.
You focus on your product – we handle everything else.
No hassle with payments, shipping, returns, customer service, or legal compliance.
Seamless e-commerce success in Europe has never been easier.
- Legal representation as the official seller (Merchant of Record)
- VAT, invoicing & compliance across all EU markets
- Online shop & marketplace integration (Amazon, Otto, Kaufland, etc.)
- Warehousing, shipping & returns – fast and reliable
- Multilingual customer support
- Real-time analytics via our Business Intelligence Dashboard
Why Europe?
Expanding market with enormous potential
€645+ billion
in e-commerce revenue expected in 2025
77 % shop online
of all EU citizens. Over 90% in countries like the Netherlands and Denmark
30 % order cross borders
international sellers are in high demand
27 countries
and over 500 million consumers
Merchant of Record
What we offer:

We Handle Every Step of Your E-Commerce Journey
From building your online store and managing your digital presence to listing on top marketplaces, running effective marketing campaigns, processing payments, storing and shipping your products, handling returns, and providing customer support – we take care of it all.
You no longer need to worry about logistics, customer service, order fulfillment, returns management, or accounting.
We manage every operational aspect of your e-commerce business.
As your legal Merchant of Record, we act as the official seller to end customers – ensuring full compliance with EU regulations.
This means no legal risks or administrative burdens for you.
Boost your profits the easy way – and free up time to focus on what you do best: your core business.
Successfull process
Thanks to our IDEAL 360 headless commerce platform – officially recognized as an innovative research project – we ensure smooth, automated processes and maximum operational efficiency.
We seamlessly integrate your systems with our store infrastructure, enabling automated ordering of goods directly from your inventory whenever needed. This ensures optimal stock levels and uninterrupted fulfillment.
With state-of-the-art warehousing systems and a dedicated team of over 600 logistics professionals, we guarantee that your products are delivered to customers quickly, safely, and reliably.
No delays. No errors. Just flawless execution.


100 % Transparency and control
Stay in control of your business with our powerful Business Intelligence Dashboard.
It provides real-time visibility into all key performance indicators – from sales and inventory to returns and customer behavior.
With clear visualizations and actionable data, you can make informed, strategic decisions at any time.
Know exactly what’s happening in your business – and where to optimize.
Returns & logistics
Our service ensures fast delivery times and hassle-free returns processing – so your customers enjoy a smooth, reliable shopping experience from start to finish.
With over 54,000 m² of modern warehouse space and a highly efficient logistics network, we guarantee that your products reach customers quickly and securely.
Your customers will appreciate the seamless service – and will be happy to order again.

what you get
How it works
Comprehensive and reliable
Analysis
We start with a thorough analysis of your current sales processes. In doing so, we identify both the strengths and weaknesses of your current approaches. This detailed analysis forms the basis for all further steps and ensures that we can develop customized solutions that are perfectly tailored to your needs.
Workshop
In a professional workshop, we work together to develop the strengths, potential and strategies for your successful e-commerce business. This interactive workshop offers you the opportunity to actively participate and contribute your ideas. Together we will develop innovative approaches that will strengthen your brand and reach your target group effectively.
Implementation
Based on the findings from the analysis and the workshop, we implement your online store according to your requirements. Our experienced team takes care of the technical implementation and ensures that your store is user-friendly and appealing. Your products are carefully entered and listed on the desired marketplaces to achieve maximum visibility and reach.
Monitoring
The success of your online store is continuously monitored and optimized. Through regular analyses and adjustments, we ensure that your sales strategies are always up to date and deliver the best possible results. Our goal is to maximize your profit and make your e-commerce business successful in the long term.
Time for profit
Why IDEAL GROUP?
Because we believe in increasing your profits through innovative processes and new ideas. We are not just a service provider – we are your partner for success. With 30 years of experience, over 200 satisfied customers and a comprehensive 360° service, we offer tailor-made solutions that take your business to the next level. No compromises, only results.
Experience and expertise
We have been revolutionizing the world of e-commerce for three decades. Our in-depth knowledge of the industry and our commitment to innovation make us your ideal partner for sustainable profit.
Certified innovation
Thanks to our headless commerce platform “IDEAL 360”, which is funded by the Federal Ministry of Education and Research as an innovative research project, we are able to intelligently link all areas of e-commerce and thus offer you an attractive package.
Individual solutions
Every business is unique. That's why we offer customized solutions that are tailored precisely to your needs. Whether you are a small start-up or an established company - we have the right solutions for you.
Facts & Figures
Facts about the IDEAL GROUP

FAQ
Your questions, our answers
Our Merchant of Record service involves the complete takeover and processing of your e-commerce business as a seller to the end customer. We take over the complete processing of the e-commerce business for you in the 1 vendor model. You provide us with the goods, we take care of the rest. E-commerce couldn’t be simpler.
You don’t have to change your processes or introduce new tools and processes and can start your e-commerce business with ease. We handle the entire e-commerce business for you. From store creation, support, marketing, order processing, payment processing, marketplace listing, shipping, returns, customer service to accounts receivable, we handle all areas of e-commerce. However, you always have control over all areas of the e-commerce business and receive complete transparency via our IDEAL 360 headless commerce platform. You provide us with the goods, we take care of the rest.
Nothing, regardless of whether you are a start-up, a medium-sized company or a group. We integrate our services seamlessly into your processes and ensure automated workflows. You place the goods in our yard, we take care of the rest.
Yes, our service can also be used for supplying retail chains, listing on marketplaces or for opening a new online store. With our 360° headless commerce platform IDEAL 360, we integrate a wide variety of marketplaces, stores, tools and portals automatically in one environment.
Yes, you are in complete control of all areas of the e-commerce business at all times. You determine all measures as well as the entire sales price determination. We act as an outsourced e-commerce department for you and are visible and responsible to the end customer in the imprint.
For everyone who wants to be successful in e-commerce. Whether you are a group, SME, start-up, artist or company with the desire to sell in the EU. We offer you the easiest way into profitable e-commerce business with the complete handling of your online shopping business.
Normally, we are ready to start selling your products online after 6 weeks.
We ship your products throughout the EU. Other countries can be realized individually.
No, you do not have to book all services through us. It is only necessary that the online store, the marketplaces (if available), the warehouse, shipping, returns and payment processing are handled by us. All other services such as marketing, customer service, procurement, etc. can continue to be provided entirely by you or other partners.
We offer the option of distributing almost all products via our Merchant of Record service. With 54,000 m² of storage space in Germany, we offer you enough space to store and ship your products.
You receive the sales generated online on a monthly basis.
Your products are shipped to the buyers via our shipping service providers in accordance with your instructions. You run a concession warehouse in our areas here, where the products are automatically purchased from your warehouse at the time of ordering and are packed, prepared and shipped by us. You simply deliver the goods to our warehouse and we take care of the rest.
Returns are also processed by us. These are checked according to your requirements and then stored again or sent for recycling. Refunds are also processed via our service.
Our merchant of record service includes accounts receivable accounting by our in-house experts. Invoice reconciliation, payment processing, OSS registration, refunds and dunning procedures are handled in full by our service. We also provide customer support for any queries regarding payments and invoices.
Our innovative 360° headless commerce solution IDEAL 360 provides you with comprehensive evaluations, live data and key figures at all times. You are informed at all times about the current order situation, orders, shipping details, customer inquiries
Some of our satisfied customers:



